Marketing Intern (University Club Initiative)

The Pittsburgh Symphony Orchestra (PSO) performed its first concert at Pittsburgh’s Carnegie Music Hall in 1896. Today, the PSO is one of the finest, most acclaimed orchestras in the world, having toured and recorded extensively throughout its history and boasts of multiple GRAMMY nominations and wins. It also owns and operates Heinz Hall for the Performing Arts, an historic movie theater which in 1971 became home to the PSO and the cornerstone of what is now called Pittsburgh’s Cultural District. In 2008-2009, Austrian conductor Manfred Honeck became the PSO’s ninth music director following in the luminous footsteps of Victor Herbert, Fritz Reiner, William Steinberg, André Previn, and Lorin Maazel, among others. In addition to presenting more than 100 performances each year at Heinz Hall, both with and without the Orchestra, PSO boasts award-winning Learning & Engagement programs that reach more than 30,000 youth and adults each year in and around the Western Pennsylvania region.

INTERNSHIP TITLE:     Marketing Intern - University Club Initiative
DATES:                          Summer 2024

PURPOSE AND REPORTING STRUCTURE:

The Marketing department of the Pittsburgh Symphony Orchestra creates and executes all marketing to engage the public to experience Symphony performances at Heinz Hall. The team utilizes multiple channels of marketing to reach current and potential audiences including print, radio and digital platforms/social media and grass roots communications.

The Marketing department intern position will work primarily alongside the Director of Audience Experience but will also collaborate with the entire marketing team to assist with planning and production of marketing campaigns related to university initiatives. Specific opportunities will be shaped to accommodate the learning objectives of the candidate while mutually benefiting the goals of the department.

Reports to: Director of Audience Experience

DUTIES AND RESPONSIBILITIES:

• Assist in managing university events and relationships to engage university students on campus and Heinz Hall.
• Research existing on campus groups at local universities to target this campaign.
• Maintain database for content and communications to engage these contacts.
• Develop social media/digital campaign and content to interact with college students on their preferred platform – in conjunction with Mgr. of Digital Marketing – communicate where they are.
• Assist in recruiting “on campus champions” to expand university students’ engagement with the PSO.

REQUIREMENTS:

• Currently enrolled in undergraduate or graduate level program.
• Arts management students preferred.
• Excellent oral and written skills.
• Excellent organizational skills.
• Ability to work individually and on a team.
• Proficiency in Microsoft Office Suite,
• Commitment to work some evenings or weekends based on event schedule.

Hours: 8-12 hours/week; days and times are negotiable.

COMPENSATION:
This is an unpaid internship. Candidates must be able to receive college credit or participate in the Federal Community Service Work Study program to be eligible for this internship.